Should Your Small Business Get Political?
Stop us if you’ve heard this one: “A politician walks into a nondescript farm-to-table restaurant named after a scarlet female fowl …” Oh, so you already know about Sarah...... More »
Stop us if you’ve heard this one: “A politician walks into a nondescript farm-to-table restaurant named after a scarlet female fowl …” Oh, so you already know about Sarah...... More »
It’s a common problem for business owners across the globe: You have a big idea and a small budget. You’ve probably spent a ton of time thinking of solutions...... More »
Small business owners are a diverse lot. Some of you have a fancy business degree from a fancier university; others haven’t seen the inside of a classroom since shortly...... More »
Small business is increasingly going electronic. But is the switch from brick-and-mortar locations to e-commerce cause for concern? According to a recent Gallup poll, 15 percent of small business owners...... More »
Imagine you just moved to a new city. You’d love for someone to recommend the best restaurant, the most dependable babysitter or the most reliable mechanic – but you...... More »
Social media: Done correctly, it’s a fantastic marketing tool for your small business. However, when done the wrong way, you can sully your brand and send customers packing. That’s...... More »
Pop quiz: Which of the following two options will bring in more customers? A killer marketing campaign A current customer boasting to their friends and family about how awesome...... More »
YouTube. To some, it’s a video sharing site that your kids use to watch videos of other kids playing games, making slime or “unboxing” their recent Amazon deliveries. But...... More »
Any small business can hang a framed, cheaply printed certificate from Kinko’s on their wall, proclaiming themselves “Best in .” Fake small business awards might fool some of...... More »
What does your website say about your small business? We’re not talking about the obvious stuff, such as hours, contact information and locations. (You should include those things; otherwise,...... More »