7 Ways Your Small Business Should Be Using Facebook Live
If you haven’t experimented with Facebook Live yet, now is the time. According to Facebook, one in five videos posted on the social media platform is a live broadcast....... More »
The Pros and Cons of 5 Small Business Promotions
The occasional promotion is commonplace for most small businesses. Done correctly, small business promotions can bring in new customers, keep existing customers loyal and create warm, fuzzy feelings between...... More »
10 Quick Tips for Effective Small Business Video Posts
In case you haven’t heard, video marketing is kind of a big deal. It’s the way the majority of people (72%) prefer to learn about a new product or...... More »
How Do I List My Small Business on Google Maps?
If you’re one of those small business owners who are convinced that brick-and-mortar stores still have a place in an online world — and therefore have a physical store...... More »
How to Choose a Domain Name for Your Small Business Website
Choosing a domain name for your small business website is not unlike naming a child. You want something unique but easy to spell; modern, yet timeless; important without sounding...... More »
5 Promotional Products We’ll Never Forget
Promotional products can play a big part in your small business marketing strategy. These branded “gimmies” — think pens, calendars, magnets, t-shirts and tote bags — are a great...... More »
What Is Your Small Business’s Unique Selling Proposition (USP)?
Imagine two competing restaurants. One has a menu the size of a newspaper that includes everything from prime rib to pizza to pancakes. The other only serves fried chicken....... More »
6 Dos and Don’ts for the Perfect Business Card
One would think that the business card would have been among the first casualties of an increasingly paperless world. One would be wrong. Despite all odds, business cards are...... More »
Put These 5 Small Business Conferences on Your Radar
At this point, you should be ready for your first small business conference or trade show. We’ve spent the last few weeks on the topic, after all. We’ve talked...... More »
The 6 Keys to An Eye-Catching Conference Booth
Congratulations! You’ve bitten the proverbial bullet and committed to not just attending a conference or trade show, but actively marketing at it, too. A conference booth is a big...... More »