Local Search Puts Your Small Business on the Map
Imagine you’re on vacation in an unfamiliar city. It’s been a long trip, your flight was delayed twice and turbulence over Tucson resulted in the beverage service being canceled....... More »
5 Web Analytics Tools for Your Small Business
If knowledge is power, then when it comes to your small-business website, web analytics is your gym. Programs that allow you to collect, review and analyze all your data...... More »
3 Technology Trends That Will Help Grow Your Small Business in 2019
As a small business, one of the most powerful tools at your disposal is technology. The majority of small and medium business owners are already onto this, of course. According...... More »
Brand Yourself: Designing Your Small Business Website
What does your website say about your small business? We’re not talking about the obvious stuff, such as hours, contact information and locations. (You should include those things; otherwise,...... More »
Search Optimization: How to Make Google Love Your Blog
If a blog post pops up on the internet but no one is around to read it, does it make an impact? The short answer is “no.” The long...... More »
Forever-Free Resources for Growing Your Small Business
They say you have to spend money to make money. That’s generally true, but we’ll let you in on a little secret: Numerous resources out there can help you...... More »
How to Use UTM Parameters to Measure Your ROI
If we asked you how much money your small business made last month, you’d be able to tell us. If we asked you how much one particular campaign made...... More »
What to Do When Your Content Is Awesome (But Not Getting Traffic)
We talk a lot about content. How to use it correctly, the different tools you can use to make it “pop,” and most of all, how to improve it....... More »
Conversion Rate Optimization (CRO) Mistakes You Might Be Making (And How to Fix Them)
Driving traffic to your website is important. But what is all that traffic doing once it gets there? Are you making sales? Getting people to take the action you...... More »
A Small Business Beginner’s Guide to Google Analytics
How is your website performing? How many hits did you have last Tuesday? How many of those hits came from Michigan? What was your bounce rate? How long did...... More »