Cold Calling Can Generate Hot Leads
We’ve all been there. The phone rings just as we’re sitting down to dinner. There’s a stranger on the other end of the line, trying their best to sell...... More »
Take Your Customer Relationships to the Next Level
Question: What’s the difference between a profitable small business and an expensive hobby? Answer: Your customers. The people who buy your goods and services, allowing you to pay your...... More »
Search Optimization: How to Make Google Love Your Blog
If a blog post pops up on the internet but no one is around to read it, does it make an impact? The short answer is “no.” The long...... More »
Why Outsourcing Your Small Business Marketing Makes Sense
Hey, you! Yes, you — the small business owner hunched over the keyboard, burning the midnight oil, struggling to come up with yet another topic for a blog post...... More »
How NOT to Handle Your Small Business Marketing
At Mischa Communications, we’re awesome at telling you what to do. Sometimes we even come off as a bit bossy — but that’s just because we’re so passionate about...... More »
The Best of Mischa Communications’ Small Business Blogs
We’ve been blogging for a long time now. Our first official blog post on this website was posted way, way back in March 2013, and we’ve been going steady...... More »
Put Some Spring in Your Small Business Marketing
According to the calendar, spring has officially sprung — which comes as a bit of a shock to those of us who still have to scrape the layers of...... More »
Conversion Tools: Making the Sale Easier
Let’s pretend you own a brick-and-mortar business on a busy city street. The bell over the door chimes merrily, announcing the arrival of a customer. You’re there to greet...... More »
Is Your Small Business Using Search Console?
People make more than 3 billion Google searches each day. Google Search Console — which used to be known as the less-catchy Google Webmaster Tools — can help you...... More »
Give Your Small Business Content a New Lease on Life
The Winter Olympics have just finished up in South Korea, and for most of us, that means one thing: Our favorite networks will air new episodes of our favorite...... More »