How NOT to Handle Your Small Business Marketing
At Mischa Communications, we’re awesome at telling you what to do. Sometimes we even come off as a bit bossy — but that’s just because we’re so passionate about...... More »
The Best of Mischa Communications’ Small Business Blogs
We’ve been blogging for a long time now. Our first official blog post on this website was posted way, way back in March 2013, and we’ve been going steady...... More »
Forever-Free Resources for Growing Your Small Business
They say you have to spend money to make money. That’s generally true, but we’ll let you in on a little secret: Numerous resources out there can help you...... More »
Conversion Tools: Making the Sale Easier
Let’s pretend you own a brick-and-mortar business on a busy city street. The bell over the door chimes merrily, announcing the arrival of a customer. You’re there to greet...... More »
How to Convert Free Trial Users Into Paid Users
If you’ve ever experienced a Costco or Sam’s Club at noon on a Saturday afternoon, you understand the pull of “free.” From chicken to pasta to cookies — and...... More »
10 Quick Small Business Marketing Tips
Marketing your small business is time-consuming. If anyone gets that, it’s us — after all, we’re small, too! But with the right small business marketing tips, even just a...... More »
Holiday Season 101 for Retail Small Businesses
It seems like every year, retail giants begin the holiday shopping season earlier than the last. While Target has vowed to avoid the “Christmas creep” in 2017, other stores...... More »
Chatbots: Your New Marketing BFF
As a small business owner, you likely get asked the same questions day in and day out. “What time do you open?” “Where’s my order?” “Do you ship outside...... More »
What to Do When Your Content Is Awesome (But Not Getting Traffic)
We talk a lot about content. How to use it correctly, the different tools you can use to make it “pop,” and most of all, how to improve it....... More »
Conversion Rate Optimization (CRO) Mistakes You Might Be Making (And How to Fix Them)
Driving traffic to your website is important. But what is all that traffic doing once it gets there? Are you making sales? Getting people to take the action you...... More »