Small business is increasingly going electronic. But is the switch from brick-and-mortar locations to e-commerce cause for concern? According to a recent Gallup poll, 15 percent of small business owners...... More »
Social media: Done correctly, it’s a fantastic marketing tool for your small business. However, when done the wrong way, you can sully your brand and send customers packing. That’s...... More »
Your audience is your lifeblood. They back your products and services, talk you up on social media and (hopefully) make your bottom line bigger. But do you really know...... More »
Marketing your small business is time-consuming. If anyone gets that, it’s us — after all, we’re small, too! But with the right small business marketing tips, even just a...... More »
Joe from Alaska asked your small business to ship a gift to his mother in Montana, but there was an error and it ended up on his doorstep instead...... More »
Twitter: You either love it, or you hate it. Some small business owners have never explored the platform, despite our advice. Others tweet up a storm. But how do...... More »
Small business marketing is hard. Anyone who tells you different is either lying or not doing it correctly. From content curation to social media to figuring out which marketing...... More »
Marketing on Facebook is one of the best things you can do for your small business. It’s also one of the most frustrating. What worked yesterday may not work...... More »
Another year has (almost) come and gone. Soon, we’ll be gathering with family and friends, stuffing our faces with leftover sugar cookies and raising a glass of (probably) non-alcoholic...... More »
It seems like every year, retail giants begin the holiday shopping season earlier than the last. While Target has vowed to avoid the “Christmas creep” in 2017, other stores...... More »