Small Business Saturday 2016: 4 Ways to Win Big
Want your piece of a $16.2 billion pie? That’s what the 95 million consumers who took part in Small Business Saturday spent on Nov. 29, 2015. Here’s the exciting...... More »
The U.S. Small Business Administration (SBA): Big Help for Your Small Biz
If you’ve been a reader of our blog for any amount of time, you’ve probably noticed that we often link to stats and stories by the U.S. Small Business...... More »
What Pokémon Go Can Teach Us About Small Business Marketing
Assuming you’ve had access to the outside world for the past few weeks, you’ve surely heard about Pokémon Go. This mobile game has captivated the nation, leading otherwise sane...... More »
3 Ways LinkedIn Groups Can Build Your Small Business Brand
LinkedIn originally was created as a networking site for professionals, but it might seem a bit stiff and stodgy compared to the younger, fresher Facebook and Twitter vibe —...... More »
Does Your Small Business Marketing Strategy Need to Lose Some Weight?
Imagine you’re at the world’s most lavish buffet. There’s caviar and cream puffs, filet mignon, roast beef, roast duck and roast goose — and you intend to eat all...... More »
A Mid-Year Small Business Marketing Assessment
You hit the ground running at the beginning of 2016. You made resolutions, set goals and started down the path to make this a banner year for your small...... More »
3 Tips to Hone Your Small Business’ Engagement
Imagine you’re hosting a conference. The meeting hall is full; it’s standing room only inside. You climb the steps to the podium, look out at all of your glorious...... More »
The Other Social Media Sites & How They Can Work for You Small Business
When it comes to social media, we talk a lot about the Big Three: Facebook, Twitter and LinkedIn. We sing their praises, and recommend that you put all of...... More »
The Write Stuff Series: 4 Tips for Creating Must-Read Social Media Updates
Copywriting. It’s something that every small business needs to do in order to market its products or services. However, we know not everyone is a gifted wielder of words....... More »
A Picture is Worth 1,000 Words…on Social Media
Posting regular updates to your social media pages is an inexpensive and quick way to market your small business. But did you know that posting images with your updates...... More »