10 Ways to Market Your Small Business on the Cheap
No one ever said being a small business owner was easy. If it was easy, everyone would do it. You’re not only dealing with the day-to-day operations, you’re also...... More »
From Enlisted to Entrepreneur: Resources for Veteran Small Business Owners
You’ve served your country with pride, come back to a hero’s welcome (or hopefully at least a backyard BBQ) and now you’re basking in the glow of civilian life...... More »
Small Business Guerrilla Marketing for the Internet Age
Let’s talk about guerrillas. They’re independent, often out-manned fighters who band together against a bigger, more prepared enemy using surprise, ambush, sabotage and hit-and-run tactics to accomplish their goals....... More »
The Best of Mischa Communications’ Small Business Blogs
We’ve been blogging for a long time now. Our first official blog post on this website was posted way, way back in March 2013, and we’ve been going steady...... More »
Put Some Spring in Your Small Business Marketing
According to the calendar, spring has officially sprung — which comes as a bit of a shock to those of us who still have to scrape the layers of...... More »
How to Boost Small Business Morale on a Budget
Everyone gets down once in a while, and small business owners and employees are no exception. Maybe stress is high while revenue is low. Maybe your team isn’t feeling...... More »
Conversion Tools: Making the Sale Easier
Let’s pretend you own a brick-and-mortar business on a busy city street. The bell over the door chimes merrily, announcing the arrival of a customer. You’re there to greet...... More »
Yes, People Are Judging Your Small Business Headlines
The old adage cautions us never to judge a book by its cover, but many of us still do — and the same goes for the headlines you choose...... More »
The Top 15 Resources for Digital Marketing
Small business marketing is hard. Anyone who tells you different is either lying or not doing it correctly. From content curation to social media to figuring out which marketing...... More »
Small Business Structures: LLCs, C-Corps and More
Starting a small business isn’t all fun and games. Yes, you get to flex your creative muscles by coming up with a name or designing a logo, but you...... More »