How to Say “I’m Sorry” to Your Small Business Customers
Small business owners may be a lot of things, but “infallible” isn’t one of them. A product meant to be shipped to Salem, Oregon, ends up in Salem, Massachusetts....... More »
7 Tools to Help You “Spy” on Your Small Business Competition
In small business, competition is fierce. There’s only so much pie to go around, and everyone wants a piece. In order to stay on top of your game, you...... More »
“Easter Eggs” Make Your Small Business Marketing Sweeter
Spring has sprung — in some parts of the country, at least — which means that Peter Cottontail will soon be hip-hopping his way down the bunny trail, leaving...... More »
Live Events Breathe Life Into Your Small Business
As a small business owner, it sometimes feels like you live life behind the scenes. You’re so focused on the numbers, the products and services you offer, and the...... More »
Local Search Puts Your Small Business on the Map
Imagine you’re on vacation in an unfamiliar city. It’s been a long trip, your flight was delayed twice and turbulence over Tucson resulted in the beverage service being canceled....... More »
Should You Reach Out to Social Media Influencers?
Imagine you’re in the market for a new cappuccino maker. You fire up your trusty laptop and head to Amazon, where you’re instantly presented with 876 options. After combing...... More »
What Should Your Small Business Be Spending MORE Money On?
Money. Moola. Cold, hard cash. If those words send shivers down your spine, you’re probably a small business owner. It’s no secret that small businesses have small budgets. It’s...... More »
Take Your Small Business Marketing from Good to Great
If someone were to ask you about the success of your last marketing campaign, you’d probably rate it as “pretty good.” You generated some buzz on social media, converted...... More »
Amazon’s Alexa: The AI With Serious Small Business “Skills”
She can summon an Uber, order a pizza, play your favorite song, turn up the heat in the living room and remind you to call your mom on her...... More »
3 Technology Trends That Will Help Grow Your Small Business in 2019
As a small business, one of the most powerful tools at your disposal is technology. The majority of small and medium business owners are already onto this, of course. According...... More »