The 5 Keys to Fantastic Social Media Content
We’ll just come right out and say it: Any small business hoping to make a go of things in 2019 needs a social media presence. Save your if, ands...... More »
Which Small Businesses Can Put Visual Marketing to Use?
Visual marketing is a great way to get your message across. After all, a picture might be worth a thousand words, but more importantly, it also can boost your...... More »
4 of the Craziest Marketing Stunts We’ve Seen (So Far)
Running a small business is a pretty serious matter — most of the time. There are invoices to sign, customers to woo and plenty of tough decisions to make,...... More »
Voice Search Is Here. Is Your Small Business Ready?
Voice search is taking over. “Hey Google, find me the nearest auto repair shop.” “Alexa, order a large pepperoni and mushroom pizza from Papa John’s.” “Siri, give me directions...... More »
What You Should Know About Starting a Small Business
It all started with a dream. The dream was providing the world with the awesome products and services that you’ve spent months (or years) developing to perfection. That dream...... More »
The New LinkedIn Feature That Has Small Businesses Buzzing
Breaking news: LinkedIn has a new feature that makes it easier than ever to hang out your virtual “Open” sign, allowing potential customers and clients to find you and...... More »
Celebrate Your Small Business’s Anniversary in Style!
Every small business owner has heard the stats. Twenty percent of small businesses fail within their first year. The five-year survival rate is a coin flip at best. Those...... More »
Generation Z: Marketing Your Small Business to the New Youths
Age might be nothing but a number, but that number can make a big difference when it comes to how you market your small business to different generational segments....... More »
Marketing Your Small Business to the “Me” Generation: Millennials
Millennials — the generation born between 1980 and 2000 — often get a bad rap. The media portrays them as a self-centered, entitled bunch, obsessed with whatever trend comes...... More »
Generation X: Marketing to the “Middle Child”
Generation X (consisting of people born between 1965 and 1980) is sandwiched smack dab between the baby boomers and the millennials. With just under 66 million people falling into...... More »