Nurturing Prospects: How to Go From Cold Email to First Phone Call
Mary is a 34-year-old professional from Baton Rouge. At a recent trade show, she dropped her business card in the glass bowl on your table for the opportunity to...... More »
4 Small Business Marketing Tips for Summer 2021
After so recently enduring “The Year that Wouldn’t End,” it almost seems impossible that we’re nearly halfway through its successor. Indeed, summer is almost officially open for business. As...... More »
How to Use LinkedIn Sales Navigator to Find Leads
What if there was a tool that helped you find leads for your small business? And not just any leads, either: We’re talking best-fit, low-hanging, extremely-likely-to-convert leads that are...... More »
8 Questions to Ask a Small Business Marketing Agency
You’ve decided to outsource some or all of your marketing needs. Congratulations! You’re going to save so much time, energy and money! But before we break out the champagne...... More »
Losing Your Small Business Leads? Here’s How to Get Them Back!
We’ve all been there a time or two. We have a qualified lead. Emails have been exchanged. Maybe we’ve even hammered out some details over a cup of coffee....... More »
Can Clubhouse Help You Grow Your Small Business?
There’s a hot new social platform on the scene – again. Clubhouse launched without much fanfare in March 2020 with a mere 1,500 users. While it has picked up...... More »
How Does Content Marketing Help Small Businesses?
If you’ve been laboring under the delusion that content marketing is “just blogging,” allow us to knock your collective socks off. It’s not. At all. For all intents and...... More »
Marketing Automation Tools: Should Your Small Business Trust Them?
Small business marketing can be difficult on a good day. On a bad day, it can seem downright impossible. How do you generate leads? How do you qualify them?...... More »
Four of the Most Inspiring Marketing Campaigns of 2020
To say 2020 has been interesting would be quite the understatement. Even if you disregard the political strife, large-scale protests and global pandemic, 2020 is still the year that...... More »
What’s Your Small Business Marketing Strategy for 2021?
As a small business owner, you probably know that there’s no exact science to marketing. What works for your competition won’t necessarily work for you. What worked for you...... More »