3 Technology Trends That Will Help Grow Your Small Business in 2019

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22 Jan

3 Technology Trends That Will Help Grow Your Small Business in 2019

As a small business, one of the most powerful tools at your disposal is technology. The majority of small and medium business owners are already onto this, of course. According to a recent survey by CDW, a tech solutions provider for businesses, 73% of respondents are already using the cloud in some capacity. That doesn’t just mean email, but also storage and web hosting. As more intelligent...

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22 Oct

Make the Most of Google My Business

Looking for a free way to boost your small business online? Google My Business is your ticket to driving traffic straight to your (real or virtual) doors! Google My Business is a business listing site like hundreds before it. The difference is, it’s optimized for local search. It helps you connect with people right in your own backyard who are looking for your products and...

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22 Jan

10 Quick Small Business Marketing Tips

Marketing your small business is time-consuming. If anyone gets that, it’s us -- after all, we’re small, too! But with the right small business marketing tips, even just a few minutes a day can go a long way toward hitting your eventual goal of earning the title of “Best Small Business Ever.” Got a minute or three? We do, too. And we’re using ours to...

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16 Oct

Is Google AMP Right for Your Small Business?

Google says that more than half of us will ditch a mobile site if it takes longer than three seconds to load. For small businesses, that’s a big problem. So Google decided to level the playing field a bit by introducing Accelerated Mobile Pages -- AMP for short. AMP pages load up to 85% faster than regular, non-AMP pages, presumably satisfying your audience’s need for...

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02 Oct

Dynamic Search Ads: Say Goodbye to Keyword Management!

This is part three of a three-part series on using Google AdWords to maximize your small business advertising campaigns. Don’t forget to check out parts one and two, as well! Keywords are the first things you learn about when you start implementing SEO, and especially when you decide to launch AdWords campaigns. Which is why it’s almost inconceivable that Google would have a program that...

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19 Jun

A Small Business Beginner’s Guide to Google Analytics

How is your website performing? How many hits did you have last Tuesday? How many of those hits came from Michigan? What was your bounce rate? How long did the average user stay on a page? Those of you using Google Analytics can probably answer all of these questions in a matter of minutes with a simple glance at their dashboards. Those who aren’t using Google...

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19 Jun

5 Must-Have Online Marketing Tools for Small Businesses

Marketing your small business online can seem like a daunting task when you’re first getting started. You’ve got to learn different platforms, hone your message … there’s just a lot to take in. Countless online marketing tools claim to help you save time and reach more customers, but some are simply more effective than others. Here are five must-have online marketing tools for small businesses...