The Coolest Marketing Campaigns of 2019
We’d like to wish you a happy new year by quickly looking back on some of the most interesting accomplishments of the previous year. Namely, we want to look...... More »
What Is Your Small Business’ Target Market?
Who are you targeting with your marketing campaigns? Is it a 70-year-old retiree in Boca Raton or a 30-something professional in Manhattan? If you close your eyes right now,...... More »
Why Small Business Saturday Is So Important
We’ve spent a lot of time talking about and planning for Small Business Saturday over the past several weeks. We’ve armed you with our best marketing tips for the...... More »
Bad Deals: How Small Businesses Discount Themselves to Death
With Small Business Saturday creeping ever closer on the horizon, many small business owners are looking for a way to get customers through the doors. Some are offering family-friendly...... More »
Our 5 Best Holiday Marketing Tips for the 2019 Season
It’s officially November. The ghosts and goblins of Halloween have ceded to Thanksgiving turkeys and aisles filled with holiday decorations, from gorgeous to gauche. The holidays can be a...... More »
How Online Businesses Can Score on Small Business Saturday
A typical Small Business Saturday conjures up images of smiling, happy people bundled up in hats and scarves, carrying crisply wrapped packages up and down the sidewalks of a...... More »
How to Set Up Your Store for Small Business Saturday
Don’t look now, but Small Business Saturday is sneaking up on you! The small business answer to Black Friday and Cyber Monday falls on Nov. 30 this year, which...... More »
The Best Marketing Tips for Small Business Saturday
Between Black Friday and Cyber Monday, you’ll find another, lesser-known shopping holiday that’s right up your alley: Small Business Saturday. It’s a day for businesses just like yours to...... More »
Are Your Small Business Marketing Goals On Point?
You have a vision for your small business, but do you know how you’re going to achieve it? You know where you want to be, but do you know...... More »
4 Tips to Make Your Small Business Email More Effective
How many emails do you get each day? OK. Have that number? Now, how many of them do you immediately delete without opening? If you’re like most people, those...... More »