Voice Search Is Here. Is Your Small Business Ready?
Voice search is taking over. “Hey Google, find me the nearest auto repair shop.” “Alexa, order a large pepperoni and mushroom pizza from Papa John’s.” “Siri, give me directions...... More »
Voice search is taking over. “Hey Google, find me the nearest auto repair shop.” “Alexa, order a large pepperoni and mushroom pizza from Papa John’s.” “Siri, give me directions...... More »
It all started with a dream. The dream was providing the world with the awesome products and services that you’ve spent months (or years) developing to perfection. That dream...... More »
Choosing a font for your small business website and marketing materials will never be the most exciting part of your day. Squinting at a screen as you switch from...... More »
Age might be nothing but a number, but that number can make a big difference when it comes to how you market your small business to different generational segments....... More »
Millennials — the generation born between 1980 and 2000 — often get a bad rap. The media portrays them as a self-centered, entitled bunch, obsessed with whatever trend comes...... More »
Generation X (consisting of people born between 1965 and 1980) is sandwiched smack dab between the baby boomers and the millennials. With just under 66 million people falling into...... More »
Baby boomers still have the edge when it comes to population. (But the millennials, presumably fueled by avocado toast, are hot on their heels.) With 74 million Americans aged...... More »
You probably think you have your social media strategy and process down pat. You create cleverly crafted tweets, you share thoughtful, non-salesy posts, and you aren’t above a bit...... More »
We learn something new every day. A stat comes over the evening news that makes us go “hmm,” a colleague shows us a shortcut in Excel or we absorb...... More »
Social media has come a long way in a short time. Six Degrees, the very first (and very defunct) social media platform, emerged in 1997 and shut down a...... More »