3 Attraction Marketing Tips for Small Businesses
Pretend you’re buying a car. The first lot features a guy with slicked-back hair and expensive Italian loafers who trails you around the lot and pushes the sale, talking...... More »
3 Ways to Put the “Wow” in Your Small Business Network
To (grossly) paraphrase Thomas Merton: No small business is an island. You need to have a cast of supporting characters (a network) in order to make a go of...... More »
3 CRM Tools for Small Businesses
It’s not easy keeping up with all your small business’ customers. You need to know more than their credit card numbers; you need to know their names and birthdates,...... More »
3 Tips to Master Your Small Business Remarketing Efforts
There are plenty of reasons a customer may visit your small business’ website or store and not make a purchase, but that doesn’t mean it’s any less disheartening to...... More »
3 Tips to Load Up Your Small Business Email List
If you’re looking for a great bang for your small business’ advertising buck, you can’t beat email marketing. It’s a cost-effective solution that actually works…provided that it’s done correctly....... More »
People are Judging Your Small Business Website by Its Cover
First impressions matter, and when it comes to your small business, that first impression is often your website. It’s the first point of contact you have with the people...... More »
3 Tips to Hone Your Small Business’ Engagement
Imagine you’re hosting a conference. The meeting hall is full; it’s standing room only inside. You climb the steps to the podium, look out at all of your glorious...... More »
Get Smart About Small Business Smartphone Marketing
Smartphones have changed the way we do almost everything: the way we work, the way we play and especially the way we shop. Nearly two-thirds of Americans own one...... More »
3 Times Your Small Business Brand Needs a Stick of Dynamite
Dealing with a struggling small business brand is like purchasing a run-down home: Sometimes you can fix the issues with a fresh coat of paint and some new plumbing,...... More »
Beyond Pumpkin Spice: Small Business Marketing Ideas for Fall
The leaves are turning, the nights are getting chilly and everything from coffee to Zinfandel wine has been infused with a “hint” of pumpkin spice. Yes, autumn is here,...... More »