A Guide to Advertising Laws for Small Businesses
Rules, rules, rules. No one likes to be told how to promote their small business, and on the whole, the world is your oyster as far as advertising is concerned....... More »
3 Mini Marketing Campaign Ideas for Small Businesses
At Mischa Communications, we’re big believers in a long-term approach for small businesses marketing. Ideation – our process of helping you create and implement a full-scale marketing strategy –...... More »
Is Your Website Selling Your Small Business Short?
There are a lot of tools for marketing your small business – from social media to e-newsletters. However, your small business website has the potential to be one of...... More »
Make Your Small Business Newsletter a Must-Read!
A small business newsletter is a great way to keep in touch with your customers and get the word out about new products, services and promotions. Delivered straight to...... More »
Grunge Rock, Rollerblades, and Blogging for Small Businesses
Blogging was born in the late 90s. Giving angst-ridden teenagers a place to pour their hearts out to the masses and unknown writers an avenue for publishing (what they...... More »
Small Business Marketing Firms Save You Time and Money
It’s the marketing equivalent of the chicken and the egg: To make money, you have to spend money — but how can you spend money if you haven’t made...... More »
The Mischa Difference
Your small business is unique — there’s no other like it. That’s at least part of the reason you started a business in the first place, right? Because you...... More »
What’s New For Small Businesses on Facebook?
Like other social media platforms, Facebook is an important marketing tool for your small business. However, with approximately 128 million daily users and a great interface, the site is...... More »
5 Tips for Maximizing Your Small Business Twitter Account
Does your small business tweet? Or is it a twit? We’re not sure what the appropriate vernacular is but we’re positive of one thing: if you’re not on Twitter,...... More »
Google+ for Small Business – To Use It or Not to Use It?
Depending on who you talk to, Google+ is either the greatest thing since the proverbial sliced bread or the pariah of social media. It’s kind of like the New York Yankees:...... More »